No trend pieces and no predictions. These are the arguments we make in client rooms, written down so you can disagree with them before you hire us.
Latest thinking
Three arguments we are willing to defend.
Why AI pilots stall: it is the operating model, not the model
The pilot worked. It was demoed to the board. Eighteen months later it is still a pilot. That failure has a consistent shape, and it is almost never technical.
What an AI-native global capability centre actually requires
Most GCC business cases are still built on arbitrage. That case is weakening, and the centres being set up on it now will struggle within three years.
Hiring for AI-native delivery: what actually predicts success
After two decades of technical hiring, the signals that predict who ships AI systems in production are not the ones most interview loops are built to detect.
What you will not find here
We publish rarely and only when we have something specific to say.
Three pieces a quarter at most. If we have not learned anything worth writing down, we would rather not fill the space.
Ready when you are
Bring us the problem behind the reading.
A 45-minute readiness call. You leave with an honest read on your stage and the two things worth doing next.